Books of the Month

May 2012

Fundraising Fundamentals

Fundraising Fundamentals: A Guide to Annual Giving for Professionals and Volunteers, 2nd Edition

James Greenfield

Learn how to carry out spectacularly successful annual giving campaigns that will help your nonprofit organisation grow and increase its financial resources. Fundraising Fundamentals explains the basics of annual giving methods and techniques, ranging from direct mail solicitation and membership drives to special events and volunteer fund-raising. It shows you how to develop a total annual giving strategy that uses these methods in concert with each other. Plus, it shows you how to evaluate them so you can improve performance year after year.

 

FIA is pleased to offer this title to members for $55.97 - a saving of 30% off the recommended retail price.

To order a copy, download the order form from the Bookshop.

Internet Management for Nonprofits

Internet Management for Nonprofits: Strategies, Tools and Trade Secrets


Ted Hart, James M. Greenfield, Steve MacLaughlin, Philip H. Geier, Jr.

The essential guide for nonprofits wanting to manage their Internet applications in a coordinated, cost-effective, and efficient manner. The rapid onset of increasingly advanced and complex technologies has challenged nonprofits to invest with their sparse resources in attempting, and failing, to keep pace with for-profit companies, with the result that most now cannot compete with new commercial products and commercial applications. Internet Management for Nonprofits reveals how current technologies can be utilised in full measure most effectively by nonprofits and addresses how to manage various applications for maximum benefit to internal operations and community service. 

FIA is pleased to offer this title to members for $44.07 - a saving of 30% off the recommended retail price.

To order a copy, download the order form from the Bookshop.