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Fundraising Essentials

A big picture overview of Australia’s fundraising sector

Fundraising Essentials is the ‘101’ of fundraising - a big picture overview with practical tools to help get you started. 

No fundraising course will give you so many of the basic principles in one day. The online version is also designed to be taken in a similar time-frame.

The course covers every aspect of fundraising at a high level, and is rich with best practice examples to bring the theory to life.

If you want to fast-track your knowledge of fundraising techniques and get some inspiration quickly - this is the course for you.

What you’ll learn

  • How the fundraising sector works in Australia
  • The key legislative responsibilities of fundraisers and non-profit organisations
  • The motives behind donor’s generosity
  • Fundraising channels, trends and methodologies
  • Fundraising in terms of an overall strategy
  • The role of data and people


  • This course will give you the knowledge and skills to raise the effectiveness of your current fundraising activities and introduce new ones
  • You will also get a chance to practice applying the techniques learned in-class using simulated examples, to give you the confidence to try them out in your own organisation

Who should attend

  • People who are new to the fundraising sector and need a foundation course in fundraising practice, trends and techniques
  • People already working in the sector who are taking on a fundraising role
  • People who may be looking to broaden their scope and are wishing to explore other areas of fundraising

For a complete course outline click below:

What people say

“Being new to the Fundraising industry this content was relevant, easy to understand and easy to apply in my role as a volunteer.”
Geoff Gower



Early Bird


Staff of organisational member$440$355$250
City (Click for venues)Date   Early bird cut-off 
Sydney22 May1 MarchRegister Now
Melbourne1 June1 MarchRegister Now
Brisbane24 May1 MarchRegister Now
Perth15 June15 AprilRegister Now
Adelaide7 June15 AprilRegister Now
 Register for the ONLINE course hereRegister now

Click here for FIA course terms and conditions

The Fundraising Essentials course has an 8:45am arrival time for a 9:00am start; the day will finish at approximately 4:30pm.

CFRE logo

Full participation in Fundraising Essentials is applicable for up to 7.5 continuing education points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.

Meet the tutors

Frances Cinelli EMFIA

Frances has over 20 years fundraising experience, with senior executive roles at Heart Foundation, Save the Children and Spine Care Foundation.


Bianca Crocker MFIA CFRE

A Fundraising specialist since 2005, Bianca founded her own consultancy in 2011. She was FIA 2012 Young Fundraiser of the year.


Heiko Plange-Korndoerfer FFIA CFRE

Heiko has extensive experience in implementing strategic fundraising programs, and is Director of Harry Perkins Institute of Medical Research


Stephen Mally FFIA CFRE

Stephen has wide fundraising experience from the USA, Europe, Asia and Australia where he set up his own consultancy in 2014


Andrew Sabatino MFIA

Andrew has over 15 years’ fundraising experience in Australia and the UK. He has worked across many sectors, including seven years at Guide Dogs SA/NT