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Fundraising Essentials

A big picture overview of Australia’s fundraising sector

Fundraising Essentials is the ‘101’ of fundraising - a big picture overview with practical tools to help get you started. 

No fundraising course will give you so many of the basic principles in one day. The online version is also designed to be taken in a similar time-frame.

The course covers every aspect of fundraising at a high level, but is rich with best practice examples to bring the theory to life.

If you want to fast-track your knowledge of fundraising techniques and get some inspiration quickly - this is the course for you.

What you’ll learn

  • How the fundraising sector works in Australia
  • The key legislative responsibilities of fundraisers and non-profit organisations
  • The motives behind donor’s generosity
  • Fundraising channels, trends and methodologies
  • Fundraising in terms of an overall strategy
  • The role of data and people


  • This course will give you the knowledge and skills to raise the effectiveness of your current fundraising activities and introduce new ones
  • You will also get a chance to practice applying the techniques learned in-class using simulated examples, to give you the confidence to try them out in your own organisation

Who should attend

  • People who are new to the fundraising sector and need a foundation course in fundraising practice, trends and techniques
  • People already working in the sector who are taking on a fundraising role
  • People who may be looking to broaden their scope and are wishing to explore other areas of fundraising

For a complete course outline click below:

What people say

With new team members on board, the course was an extremely valuable way to deliver both an introduction to fundraising, and refresher to our entire team. The flexible format enabled us to steer the content and discussion in a way which added maximum value for the team.”

Janet Atkinson, Flinders Foundation



Early Bird


Staff of organisational member$420$336$235
City (Click for venues)Date   Early bird cut-off 
SydneyApril 27March 3Registrations Closed
SydneyAug 9 June 9Register now
MelbourneApril 20March 3Registrations Closed
MelbourneAug 16 June 16Register now
BrisbaneApril 28 March 3Registrations Closed
BrisbaneJuly 31May 31Register now
PerthApril 6March 3Cancelled
AdelaideApril 11 March 3Registrations Closed
 Register for ONLINE course here  Register now

Click here for FIA course terms and conditions

CFRE logo

Full participation in Fundraising Essentials is applicable for up to 7.5 continuing education points in Category 1.B – Education of the CFRE International application for initial certification and/or recertification.

Meet the tutors

Frances Cinelli EMFIA

Frances has over 20 years fundraising experience, with senior executive roles at Heart Foundation, Save the Children and Spine Care Foundation.


Bianca Crocker MFIA CFRE

A Fundraising specialist since 2005, Bianca founded her own consultancy in 2011. She was FIA 2012 Young Fundraiser of the year.


Tracey Finlay FFIA CFRE

Tracey brings many years of senior fundraising experience across many charities to her role as tutor. She achieved the CFRE credential in 2008.


Melita Griffin MFIA

Melita has been a fundraiser since 1999, holding several senior roles since 2005 winning FIA's Young Fundraiser of the Year 2014


Heiko Plange-Korndoerfer FFIA CFRE

Heiko has extensive experience in implementing strategic fundraising programs, and is Director of Harry Perkins Institute of Medical Research


Stephen Mally FFIA CFRE

Stephen has wide fundraising experience from the USA, Europe, Asia and Australia where he set up his own consultancy in 2014


Andrew Sabatino MFIA

Andrew has over 15 years’ fundraising experience in Australia and the UK. He has worked across many sectors, including seven years at Guide Dogs SA/NT